The goal of the Humanize My Hoodie movement is both straightforward and revolutionary: destigmatize clothing trends associated with Black and Indigenous People of Color.
The senseless killings of Black people at the hands of police officers have exposed a horrendous truth of our society: If you are Black and wearing a hoodie, you are considered a threat. For white people, a hoodie is a fashion statement. For Black people, it is probable cause.
Humanize My Hoodie is changing this narrative and shaping a bold vision for a future free of racial bias. In less than two years since its inception, Humanize My Hoodie has already gained incredible momentum, with founders Jason Sole and Andre’ Wright captivating audiences and breaking barriers in academics, fashion and media, from Hamline University to New York Fashion Week to NPR. We’ve launched ally workshops to help white people identify their implicit biases, become more culturally competent, and challenge the perceptions of their friends and family members. To date, we have trained 153 allies with hopes of training 500 by the end of the year. In addition, we’ve engaged thousands of people with our traveling art exhibitions.
Today, Humanize My Hoodie is on the brink of a new wave of massive growth, taking fashion activism to the next level with a new collection, two shows at New York Fashion Week, workshops, media outreach, and a 10-city art exhibition tour.
We are seeking to catalyze a cultural awakening — to change and save lives. And we need your help. We have created three sponsorship levels for organizations who wish to support the Humanize My Hoodie movement and invest in a future of true equality. We know that when communities band together, we can tear down oppressive systems and open hearts and minds. With your partnership, we can bring our pivotal message to
INDIVIDUAL SPONSORSHIP OPPORTUNITIES
Harriet Tubman Sponsor - $500
• Includes all benefits of Ella Baker sponsorship.
• Have your name placed on the program for New York Fashion Week
• An art piece dedicated to you
Your sponsorship will be used for the following:
Materials for NYFW we plan to make 30 hoodies for the collection
Shipping - We will need to ship our products to NYFW in August
Travel and Lodge - We will be in New York - September 12th - 15th
Employing 3 Black & Indigenous Youth of Color for art exhibitions and NYFW
Food and drinks at ally workshops
Marketing to help get the word out